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Honda Launches Ad Campaign to Encourage Air Bag Recall Fixes

By The Law Office of WT Johnson on March 19, 2015

Millions of Honda vehicles have defective air bag components manufactured by Takata – but their owners still have not brought them to a dealership to get the problems fixed. To remind owners of the need for a fix, Honda has begun an advertising campaign to raise awareness, according to a recent New York Times article.

According to the New York Times, the air bag recall affects about 6.2 million Honda vehicles in the United States. To date, however, only 14 percent of the vehicles have had the problem addressed by a Honda mechanic. Experienced Texas Takata air bag defect attorneys urge Honda owners to find out if their vehicle is covered by the recall and to get it fixed immediately if it is. The fix can be carried out at any local Honda dealership and is free of charge.

Honda announced that it will use a combination of newspaper, radio, and social media messages to reach as many Honda owners as possible. The ad campaign will be focused on states with particularly humid weather, which the company says can make the problem worse. It follows action by Congress to hold Takata accountable for the injuries caused.

The affected vehicles have defects in the air bag inflation system. If something goes wrong, the inflator may explode, causing serious injuries or deaths to anyone riding in the vehicle. So far, six deaths have been caused by the defect, all in vehicles sold by Honda. The air bag inflators were manufactured by the Japanese auto supplier Takata Corporation.

If you or a family member has been injured or worse as a result of a defective auto part, do not hesitate to contact The Law Office of WT Johnson today.

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